(NOTE: LINK TO VIDEO
IS BELOW THE SCREEN-SHOT.)
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Links to a few of my favorite songs by Andy Grammer:
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Give Love
She’d Say
Good to be Alive
I Wish You Pain
Honey, I’m Good
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(NOTE: LINK TO VIDEO
IS BELOW THE SCREEN-SHOT.)
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(Not from the famous large gorgeous Mohonk Mountain House hotel
[where I used to work, on the maintenance crews!],
but from the not-for-profit
land conservation & environmental education organization
that is all around the private lands.)
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Not all projects become t-shirt brands, nor should they.
The risk is in thinking you’re building one when you’re not. T-shirt worthy brands are a very small subset of the whole.
The question is: Would your customers want to wear your logo on a t-shirt?
Why?
If you’re creating identity, possibility, connection and giving folks status, it’s easy to see how you could build a t-shirt brand in just about any field. Sports teams do it for a living. Google had a t-shirt brand for a long time, and so does Penguin Magic and even Festool. I’m not sure, though, that many people want a t-shirt from BMO bank, Marriott or International Paper. Netflix might be, Roku isn’t. Of course, no t-shirt brand is for everyone, that’s part of the point.
If you’re simply providing a good service at a good price, perhaps you don’t need to go to all those meetings and waste so much time and money on “branding.”
Why would someone want to wear your name around town? What’s in it for them? Go build that and the t-shirts will take care of themselves.
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[Note: the URL in the graphics is defunct.]
[Get up-to-speed, before you read my comments:
linkedin.com/in/alexfreund-interviewcoach]
Yes, that (headline) is an often-used quote by me. In my decade+ of volunteering for “professionals in [employment] transition,” I’ve met so many coaches and counselors. I encountered Alex Freund early on, and have consistently found him to be both full of relevant knowledge and highly communicative when graciously sharing it. One of the first to keep an updated list of networking meetings, he’s been a regular “go-to” person in that whole world even though he positions himself as “The Landing Expert” for his prowess in getting very many people to be so much more comfortable in the realm of “interviews.” (For years I thought that that meant “answering questions,” but Alex quickly showed me that it [inter + view] is a two-way street.) I’ve learned so much from him!
Also, look at how generous he is, giving almost as many recommendations on LinkedIn as he has received. And I realize that this is not “quid pro quo.”
If you do know him, and have been helped by some of his in-person and video talks, click on one of these graphics and fill in the blanks! linkedin.com/in/alexfreund-interviewcoach/detail/recommendation/write
[I thought that I would do it this way, as a LI “article” that more might receive in their ‘news-feeds’. *]
Alex is experienced in business, on both sides of the hiring process. He is very methodical and thorough. He keeps up-to-date, with both ideas and technology. He (has a fun sense of humor, even as he) is very serious.
Any questions for me? raymond.is.linked.in@gmail.com
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[* Note: This article first appeared on my LinkedIn profile.]
[* UPdate on 12/5/21: The article didn’t get much traction on my LI profile, so I went ahead and made it a regular “Recommendation” on Alex’s LI profile.]
“People are People”
People are people, so why should it be
you and I should get along so awfully??
People are people, so why should it be
you and I should get along so awfully?!
So we’re different colors and we’re different creeds,
and different people have different needs.
It’s obvious you hate me though I’ve done nothing wrong–
I’ve never even met you, so what could I have done?
I can’t understand
what makes a man
hate another man.
Help me understand…
People are people, so why should it be
you and I should get along so awfully?
People are people, so why should it be
you and I should get along so awfully?
And now you’re punching and you’re kicking and you’re shouting at me.
I’m relying on your common decency.
So far, it hasn’t surfaced but I’m sure it exists–
it just takes a while to travel from your head to your fist…
…
Peter Bochan has been cutting & splicing audio-tape, for decades. (Starting long before the dizzying pace that a new generation got used to with MTV.) His long-running radio show, on WBAI-FM, is called “All Mixed Up.” And he also makes themed (and yearly) specials called “Shortcuts.”
He is a master broadcaster who came up from the old school, and keeps going… for decades!
Some random examples of his fast-moving montages of snippets of music & verbal audio clips:
Shortcuts To Freedom — A July 4th Special with George Carlin, Martin Luther King Jr, the cast of “West Side Story,” Lenny Bruce, John Wayne, James Cagney, Ronald Reagan, Noel Coward, Stan Freberg, Van Dyke Parks, Johnny Horton, Father Guido Sarducci, Ry Cooder, Tex Ritter, Melvin Van Peebles, LBJ, Richard Nixon, Ed Sanders, Jimi Hendrix, Paul Simon, The Bonzo Dog Band, The Everly Brothers, Paul Frees, Eugene Ormandy, Chicago, Jack Armstrong “The All-American Boy” and Jay & The Americans… [1/2 hour]
Produced: July 4, 1974
Shortcuts 2020 Tributes — Celebrating some of those we lost in the past year with Annie Ross, Andrew Weatherall & St. Etienne, Barbara Walters, The Bonzo Dog Band’s Neil Innes,Betty Wright, Buzzy Lindhart, Chad Stuart, Charley Pride, Chuck Yeager, Donald Trump, Edd “Kookie” Brynes, Eddie Van Halen, Fred Willard & Catherine O’Hara, The Holy Modal Rounder’s Steve Weber, Ian Whitcomb, Jerry Jeff Walker, Ken Osmond (Eddie Haskell with Wally & Mr. and Mrs. Cleaver, ), Kraftwerk, Lorenzo Milam, Manu Dibango, Millie Small, Spencer Davis, Monty Python’s Terry Jones, Quiz Kid Joel Kupperman, Trini Lopez, Wayne Fontana & The Mindbenders, and more… [1 hour]
Produced: December 27, 2020